NEWS
NEW YORK TIMES: Fanatics is buying Mitchell & Ness, a fellow sports merchandiser
Fanatics, known for its sports apparel and more, has teamed up with a host of celebrities, including the rapper Jay-Z and the D’Amelio family of TikTok fame, to buy the brand merchandising company Mitchell & Ness in its latest deal to expand its sports merchandise empire…
YAHOO FINANCE: Tom Brady is 'a selling machine': Fanatics founder
Fanatics founder and CEO Michael Rubin is going to miss the legend that is Tom Brady.
Ramana Thumu Is Living His Dream at Fanatics
Ramana Thumu has built and implemented cutting-edge technology platforms, consulted at some of the world’s most innovative companies, and led teams for Silicon Valley’s most famous employers. But his emergence as a leader in the industry looked very different than that of many of his peers. In fact, he didn’t grow up with a computer in his home. He didn’t even have electricity.
SPORTICO: Georgia Fans Already Breaking Records for College Football Title Apparel
The University of Georgia’s first football national title since 1980 has sent Bulldogs fans into a buying frenzy.
WSJ: Fanatics Pried Baseball Cards From Topps. Now Fanatics Is Buying Topps
When news broke last summer that Fanatics Inc. was poised to upend the trading-card industry, longtime baseball fans wondered what it meant for Topps Co. The iconic company had been synonymous with baseball cards for more than 70 years, a run that seemed destined to end when Fanatics lured away Topps’ key licensees…
ESPN: Fanatics acquires Topps' trading cards and collectibles businesses
Global sports retailer, merchandiser and now sports card and memorabilia giant Fanatics has acquired Topps trading cards, the company announced Tuesday.
CNN: Fanatics buying Topps trading card business for $500 million
Trading card giant Topps — just a few months after losing out on a deal to renew its longtime licensing deal with Major League Baseball to sports apparel startup Fanatics — is now selling its collectibles and cards business to ... Fanatics.
PAGE SIX: Meek Mill, Michael Rubin treat 26 kids to VIP experience at 76ers game
Philadelphia 76ers partner Michael Rubin and rapper Meek Mill’s Reform Alliance treated 26 kids to a VIP experience at the team’s game on Wednesday — which included meeting TikTok stars Charlie and Dixie D’Amelio.
SBJ: No. 1 Influencer: Change agent. Disrupter. Visionary.
All eyes are on what Fanatics CEO Michael Rubin will do next. To anoint someone as supremely influential, especially the top rung in that rarified group, definitional clarity is a prerequisite. Webster’s says influence is “the power to change.”
SBJ: Fanatics' Tucker Kain dishes on new business, IPO possibility
Fanatics Chief Strategy & Growth Officer Tucker Kain said the company’s growth into a ”broad platform” beyond the commerce business it has long been known for was a “decade in the making.” Along with the commerce business, Fanatics has three newer business lines: trading cards, NFTs and sports betting.
NEW YORK TIMES: Michael Rubin’s Big Shot
Life isn’t all helicopters and parties for the king of sports merch — he’s got plans. Last month, after a three-day stretch in New York, Michael Rubin, was anxious to get back to Philadelphia to attend the home opener of the 76ers, the N.B.A. team of which he is an owner.
NEW YORK POST: Fanatics’ Michael Rubin turns to Macy’s for more female customers
Sports retailer Fanatics wants to sell more jerseys, ball caps and T-shirts to women. It’s counting on Macy’s to help it do that.
WSJ: Fanatics Trading Cards Valuation Rises to $10.4 Billion as New Firm Aims to Expand Its Reach
The new trading card venture launched by Fanatics Inc., which just last month upended the industry with a series of surprise deals, has received $350 million in Series A funding
YAHOO SPORTS: Dallas Cowboys, Fanatics ink 10-year deal to run online store
The Dallas Cowboys, the most valuable sports franchise in the world, have signed a 10-year exclusive merchandise partnership with Fanatics.
ESPN: Fanatics strikes deal to become exclusive licensee for MLB cards
Memorabilia leviathan Fanatics, continuing its push into the collecting space, has cemented a deal with Major League Baseball and the MLB Players Association for the exclusive licenses to produce baseball cards.
WSJ: Fanatics Valuation Rises to $18 Billion as It Plans to Expand Sports Offerings
Fanatics Inc. raised a new round of funding valuing the online sports-merchandise retailer at $18 billion, people familiar with the matter said, roughly tripling its valuation from a year ago as it works to expand into new business lines, including sports betting.
Fanatics Gets Fair Labor Association Accreditation
The Fair Labor Association (FLA) announced today that its board of directors voted to accredit the social compliance program of Fanatics Brands, the private label division of Fanatics, Inc., a global leader for licensed sports merchandise headquartered in Jacksonville, Florida, that specializes in licensed fan apparel for the world’s most popular leagues, brands, and collegiate and professional teams.
BLOOMBERG: Russell Wilson Teams With Fanatics, Lured by Collectibles Craze
Super Bowl champion quarterback Russell Wilson signed a multiyear partnership with e-commerce giant Fanatics Inc., teaming up for an expected boom in the sports memorabilia market.
ESPN: Los Angeles Angels' Shohei Ohtani lands exclusive memorabilia deal with Fanatics
Los Angeles Angels luminary Shohei Ohtani is so electric, he rakes on his days off, too.
WSJ: In Pandemic Pivot, Fanatics Reinvents the Playbook
Through a series of quick turns, sprints, and a carefully edited playbook, leading global sports merchandiser Fanatics turned an off-the-field sports season into a success—for customers, the community, and its business.